New Year Promotion Ideas for spas and salons

New Year Promotion Ideas for spas and salons

Posted by Kate Kim on

As 2025 approaches, here are some New Year promotion ideas for spas and salons with service bundles to attract clients looking to treat themselves or refresh their routines in the new year:


1. "New Year, New You" Glow Bundle

  • Services Included:
    • Deep Cleansing Facial
    • Hydrating Body Scrub
    • Relaxing Scalp Massage (add-on)
  • Incentive: Offer a free travel-sized skincare product (like a hydrating serum or nourishing cream) for post-service care.
  • Price: Bundle at a special rate, e.g., 15%–20% off regular combined pricing.


2. "Refresh & Revive" Skincare Series

  • Services Included:
    • Series of 3 Custom Facials (spaced across 6 weeks)
    • Complimentary Skin Analysis + Vitamin C Brightening Add-On
  • Incentive: Include a complimentary skincare consultation and 10% off a product purchase (like a Vitamin C serum) to encourage maintenance at home.

3. "Total Rejuvenation Day Retreat"

  • Services Included:
    • 90-minute Full-Body Massage
    • Signature Facial with Collagen Boost
    • Full Pedicure & Relaxation Soak
    • Light Lunch or Refreshments (optional)
  • Upsell: Include a take-home “Self-Care Kit” with small-sized skincare samples and a face mask.

4. "2025 Glow-Up Series" Subscription

  • Offer: Clients pre-purchase a package of services they can use throughout January–March, such as:
    • 3 Facials + 2 Massages + 1 Body Scrub
  • Bonus: Include a “New Year Wellness Plan” (monthly skincare & wellness tips via email).
  • Discount: Offer a bundle rate or a “Buy 5, Get 1 Free” model.

These bundles are tailored for self-care enthusiasts, couples, and busy individuals looking to refresh their beauty routines and well-being. You can market these packages with limited-time messaging, such as:

"Make 2024 your most radiant year yet—start with self-care that lasts!"

Fine-tune these packages to suit your business and tailor your marketing copy to reflect the needs of your clients.

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